![\"Phil](\"https:\/\/gocdidong.net\/wp-content\/uploads\/downloaded_images\/phil-spencer-xbox-sjcpbjrbplweboiiat4jr1zbji-1771818810345309358713-1771833486664-17718334868651163000181.jpg\" "\\"\\"")
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Trong m\u1ed9t th\u00f4ng b\u00e1o g\u00e2y ch\u1ea5n \u0111\u1ed9ng, Phil Spencer, ng\u01b0\u1eddi \u0111\u00e3 g\u1eafn b\u00f3 v\u1edbi Microsoft su\u1ed1t 38 n\u0103m v\u00e0 \u0111\u01b0\u1ee3c coi l\u00e0 linh h\u1ed3n c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u Xbox, \u0111\u00e3 ch\u00ednh th\u1ee9c ngh\u1ec9 h\u01b0u. \u0110\u00e2y l\u00e0 m\u1ed9t b\u01b0\u1edbc ngo\u1eb7t l\u1edbn trong l\u1ecbch s\u1eed ph\u00e1t tri\u1ec3n c\u1ee7a m\u1ea3ng game t\u1ea1i Microsoft, di\u1ec5n ra trong b\u1ed1i c\u1ea3nh c\u00f4ng ty \u0111ang n\u1ed7 l\u1ef1c ho\u00e0n t\u1ea5t th\u01b0\u01a1ng v\u1ee5 th\u00e2u t\u00f3m Activision Blizzard, m\u1ed9t trong nh\u1eefng th\u01b0\u01a1ng v\u1ee5 l\u1edbn nh\u1ea5t trong ng\u00e0nh c\u00f4ng nghi\u1ec7p game.<\/p>\n
Kh\u00f4ng ch\u1ec9 c\u00f3 s\u1ef1 ra \u0111i c\u1ee7a Phil Spencer, m\u00e0 Sarah Bond, Ch\u1ee7 t\u1ecbch ki\u00eam Gi\u00e1m \u0111\u1ed1c v\u1eadn h\u00e0nh Xbox, c\u0169ng \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh r\u1eddi kh\u1ecfi c\u00f4ng ty \u0111\u1ec3 b\u1eaft \u0111\u1ea7u m\u1ed9t h\u00e0nh tr\u00ecnh m\u1edbi. \u0110\u1ec3 l\u1ea5p \u0111\u1ea7y kho\u1ea3ng tr\u1ed1ng n\u00e0y, Microsoft \u0111\u00e3 g\u00e2y b\u1ea5t ng\u1edd khi b\u1ed5 nhi\u1ec7m Asha Sharma v\u00e0o v\u1ecb tr\u00ed Ph\u00f3 Ch\u1ee7 t\u1ecbch \u0111i\u1ec1u h\u00e0nh ki\u00eam CEO c\u1ee7a b\u1ed9 ph\u1eadn Gaming. \u0110i\u1ec1u th\u00fa v\u1ecb l\u00e0 b\u00e0 Sharma c\u00f3 n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc trong l\u0129nh v\u1ef1c ph\u00e1t tri\u1ec3n AI, kh\u00f4ng ph\u1ea3i t\u1eeb ng\u00e0nh c\u00f4ng nghi\u1ec7p game truy\u1ec1n th\u1ed1ng.<\/p>\n
![\"Phil](\"https:\/\/gocdidong.net\/wp-content\/uploads\/downloaded_images\/1x-1-17718189568021945338716-1771833487480-17718334876461098303916.jpg\" "\\"\\"")
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Quy\u1ebft \u0111\u1ecbnh b\u1ed5 nhi\u1ec7m n\u00e0y di\u1ec5n ra trong b\u1ed1i c\u1ea3nh m\u1ea3ng game c\u1ee7a Microsoft \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi nhi\u1ec1u th\u00e1ch th\u1ee9c. Theo b\u00e1o c\u00e1o t\u00e0i ch\u00ednh g\u1ea7n \u0111\u00e2y, doanh thu t\u1eeb m\u1ea3ng n\u00e0y \u0111\u00e3 gi\u1ea3m kho\u1ea3ng 9,5%, c\u00f9ng v\u1edbi nh\u1eefng kho\u1ea3n l\u1ed7 ch\u01b0a \u0111\u01b0\u1ee3c c\u00f4ng b\u1ed1. M\u1eb7c d\u00f9 \u0111\u00e3 s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u l\u1edbn nh\u01b0 Call of Duty sau th\u01b0\u01a1ng v\u1ee5 tr\u1ecb gi\u00e1 69 t\u1ef7 USD, Microsoft v\u1eabn \u0111ang g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c c\u1ea1nh tranh v\u1edbi PlayStation c\u1ee7a Sony v\u00e0 ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi chi ph\u00ed s\u1ea3n xu\u1ea5t t\u0103ng cao do thu\u1ebf quan.<\/p>\n
T\u00e2n CEO Asha Sharma \u0111\u00e3 ngay l\u1eadp t\u1ee9c kh\u1eb3ng \u0111\u1ecbnh r\u1eb1ng b\u00e0 s\u1ebd t\u1eadp trung v\u00e0o vi\u1ec7c l\u00e0m m\u1edbi d\u00f2ng s\u1ea3n ph\u1ea9m Xbox v\u00e0 cam k\u1ebft s\u1ebd k\u1ebft n\u1ed1i l\u1ea1i v\u1edbi c\u1ed9ng \u0111\u1ed3ng game th\u1ee7. Tuy nhi\u00ean, nhi\u1ec1u chuy\u00ean gia cho r\u1eb1ng nhi\u1ec7m v\u1ee5 c\u1ee7a b\u00e0 kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vi\u1ec7c b\u00e1n m\u00e1y ch\u01a1i game. V\u1edbi kinh nghi\u1ec7m d\u00e0y d\u1ea1n trong l\u0129nh v\u1ef1c AI t\u1eeb th\u1eddi gian l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c c\u00f4ng ty l\u1edbn, b\u00e0 Sharma \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng s\u1ebd d\u1eabn d\u1eaft Microsoft Gaming b\u01b0\u1edbc v\u00e0o k\u1ef7 nguy\u00ean m\u00e0 AI tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 quan tr\u1ecdng trong vi\u1ec7c ph\u00e1t tri\u1ec3n n\u1ed9i dung v\u00e0 v\u1eadn h\u00e0nh tr\u00f2 ch\u01a1i.<\/p>\n
Song song v\u1edbi s\u1ef1 thay \u0111\u1ed5i n\u00e0y, Matt Booty c\u0169ng \u0111\u00e3 \u0111\u01b0\u1ee3c b\u1ed5 nhi\u1ec7m l\u00e0m Ph\u00f3 Ch\u1ee7 t\u1ecbch \u0111i\u1ec1u h\u00e0nh ki\u00eam Gi\u00e1m \u0111\u1ed1c n\u1ed9i dung, ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 c\u00e1c studio game c\u1ee7a c\u00f4ng ty. Phil Spencer s\u1ebd ti\u1ebfp t\u1ee5c gi\u1eef vai tr\u00f2 c\u1ed1 v\u1ea5n cho \u0111\u1ebfn h\u1ebft m\u00f9a h\u00e8 \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o qu\u00e1 tr\u00ecnh chuy\u1ec3n giao di\u1ec5n ra su\u00f4n s\u1ebb. CEO c\u1ee7a Microsoft, Satya Nadella, \u0111\u00e3 chia s\u1ebb r\u1eb1ng: “Phil Spencer \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh ngh\u1ec9 h\u01b0u t\u1eeb n\u0103m ngo\u00e1i, v\u00e0 t\u1eeb \u0111\u00f3 ch\u00fang t\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c nh\u00e2n s\u1ef1 k\u1ebf nhi\u1ec7m”.<\/p>\n
S\u1ef1 k\u1ebft h\u1ee3p gi\u1eefa m\u1ed9t chuy\u00ean gia AI h\u00e0ng \u0111\u1ea7u v\u00e0 m\u1ed9t ng\u01b0\u1eddi c\u00f3 kinh nghi\u1ec7m l\u00e2u n\u0103m trong ng\u00e0nh nh\u01b0 Matt Booty cho th\u1ea5y tham v\u1ecdng c\u1ee7a Microsoft trong vi\u1ec7c t\u00e1i \u0111\u1ecbnh h\u00ecnh c\u00e1ch th\u1ee9c ph\u00e1t tri\u1ec3n game. \u0110\u00e2y c\u00f3 th\u1ec3 l\u00e0 gi\u1ea3i ph\u00e1p cho nh\u1eefng th\u00e1ch th\u1ee9c v\u1ec1 chi ph\u00ed v\u00e0 t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n m\u00e0 Microsoft \u0111ang t\u00ecm ki\u1ebfm \u0111\u1ec3 v\u01b0\u1ee3t qua c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh trong t\u01b0\u01a1ng lai g\u1ea7n.<\/p>\n","protected":false},"excerpt":{"rendered":"
Xbox kh\u00e9p l\u1ea1i m\u1ed9t k\u1ef7 nguy\u00ean nhi\u1ec1u th\u0103ng tr\u1ea7m.<\/p>\n","protected":false},"author":0,"featured_media":1649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cong-nghe"],"_links":{"self":[{"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/posts\/1648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/comments?post=1648"}],"version-history":[{"count":0,"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/posts\/1648\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/media\/1649"}],"wp:attachment":[{"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/media?parent=1648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/categories?post=1648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gocdidong.net\/index.php\/wp-json\/wp\/v2\/tags?post=1648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}